dr dre net worth 2014 |
The Apple deal — the biggest acquisition in the generally conservative company’s history — would also include the new Beats Music streaming service, which Dre and his business partner Jimmy Iovine, legendary music producer, introduced in January to compete with Pandora and Spotify.
It would appear to signal an attempt by Apple, the world’s biggest seller of tunes, to revamp its music business more than a decade after it opened the iTunes download store.
“Beats has a unique brand—it speaks to a nice young demographic, which is really interesting to marketers,” said Peter Csathy, former president of Musicmatch, told Forbes.
Dre — who put the Los Angeles suburb of Compton on the musical map and helped guide the career of rappers like Snoop Dogg, Eminem, 50 Cent and The Game, grew up in the projects with his divorced mom — a former singer.
An indifferent student, Dre found his calling when he was given a music mixer for Christmas in 1984 and turned his family home in a studio.
Armed with a moniker inspired by hoops star Julius "Dr. J." Erving, Dre first found fame with the pioneering gangsta rap group N.W.A., which included Eazy-E, Ice Cube and other soon-to-be famous hip hop stars.
At 61, Iovine has worked with everybody from Bruce Springsteen to American Idol winner Phillip Phillips and is considered one of the wise men in the music business.
Their shared distaste for the iPod earbuds got them into the headphone game, and they launched the trendy line to compete with outfits like Bose and Skullcandy.
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